The HAKI method

Your growth isn't limited by everything at once. It's limited by one thing.

The HAKI method is how we apply growth marketing: one constraint at a time, measured every week.

What growth marketing is

Ten years of projects have taught us the same thing: growth isn't fixed with more of everything. It's fixed by removing what's holding it back.

EmbatClínica AlbaredaLaura JovéBrain FootballAlan CombellackWattecoLEC EconomistasTheChefClubSilmarilGestek

What we solve

We find that constraint, break it, and move to the next one.

You're invisible. Nobody knows you exist. You need leads.

You're a new startup or you're able to absorb more workload. Your company would simply grow with more qualified leads.

Your visitors come and go. No one understands your offer. You don't sell enough.

Your brand has become obsolete and your website no longer represents what you are. To sell, you need your digital assets to work for you and not against you.

You have sales but your LTV:CAC ratio is so low that it's impossible for you to scale.

Your business works, but to continue to scale as you have done so far, you need to automate and optimize your sales funnels.

From startups to multinationals

EmbatMonomNexiumOVHcloudSilmarilSoftware DelsolThe HubsVISEOVestaXavier Pellicer

Clients

Their words, not ours.

  • “We changed our website completely, with new pages and content. And the best part was working with Marcel: brilliant, motivated and always eager to help.”

    Toni Berga

    CEO of Embat

  • “We met when the clinic was opening. They have accompanied us in the process of digital growth and have positioned us as a local reference in the services we wanted to promote.”

    Daniel Albareda

    Trauma surgeon and founder of Clínica Albareda

  • “Without HAKI I probably would not have taken the leap. Today I have an online practice with a full calendar and five times the bookings of my first year, and a team that keeps building the business with me.”

    Laura Jové

    Founder of Laura Jové PNIE

  • “Our website goes beyond selling. Our customers can manage their orders, reports, support and much more. And we have absolute control over how our customers interact with us.”

    Nil Congost

    Founder of Brain Football

  • “We came out with our brand identity, our marketing strategy and our whole website, with every one of our ideas turned into something impressive. Marcel is truly creative.”

    John Findlay

    Co-founder of UrbanFresh

  • “HAKI brought out values and emotions in my brand I did not know I could convey, and today it communicates something that was hard to explain. Choosing them was the best decision.”

    Andrea Mullerat

    Marketing & Event Manager at Gathering Stories

  • “I needed the corporate identity for my new company, and what I enjoyed most was receiving the idea, the shape and the design of the brand name.”

    Gemma Gimeno

    Creative director at Luka

  • “I have a website that lives up to my films: it makes an impact in how it looks and works just as well. And getting there was easy, with clear communication from start to finish.”

    Alan Combellack

    Director and filmmaker

  • “Today we have a brand, a website and an app through which our investors understand the project, invest and follow how each installation performs. And we could follow every step of the design along the way.”

    Marcel Hidalgo

    CEO of Watteco

  • “HAKI built a brand that is clearly better than the competition’s and the messages that convert our customers online. Exactly what we needed to refocus the business, improve our margins and specialise in a niche.”

    Juanjo Mullerat

    CEO of NCM

  • “We have the perfect logo for our startup: we explained our business idea and they turned it into a brand. An excellent result, with professional, attentive service.”

    Adrián Rojas

    CEO of Fitit

  • “Our business had always got by on word of mouth, thanks to the service we gave. But we were leaving a lot of money on the table by having no digital presence at all.”

    Juan Ramón Gutiérrez

    Founding partner at LEC Economistas

  • “Today we run the whole operation from the website, more efficiently and with all the data in one place: it has far exceeded our expectations. And every meeting brought new solutions that made us faster.”

    Victor Prat

    Co-founder of Waitser

  • “Our new company was born with a complete corporate identity, from the logo to the website, and seeing them presented was the best moment of the project.”

    Rubén Ramírez

    CEO of EXO Firetech

  • “In very little time I have a brand and a website that reflect my business and my values, and I really like the result. Marcel listens and understands what you do like few people can.”

    Carlos Rey

    SEO consultant

  • “I had a pile of disconnected ideas and products, and today I have one coherent project and brand that I love every time I see it. The ideas they proposed after listening to me were incredible.”

    Pau Cervelló

    CEO of Clarity

  • “Since I started with HAKI I have a longer waiting list, a more consolidated schedule and higher-quality clients. They are with me at every step of my growth as an entrepreneur.”

    Nuria Marco

    Psychologist and clinical hypnosis specialist

  • “We launched a new brand with its logo, its website and its positioning, and we loved absolutely everything, from the kick-off to the logo presentation.”

    Oscar Anaya

    Managing partner at N6 Partners

  • “We have a brand that stands out in the crypto world, with a professional look and a stunning image. They captured the essence of the project, and every change came back fast.”

    John Findlay

    Founder of Theorem

  • “My padel holiday company has its logo and its website, delivered when Marcel said they would be. He is very easy to deal with and communicates openly.”

    Charles Dowsing

    Director of Vibra Travel

Comparison

You need to choose. Traditional or effective.

Traditional marketing is obsolete. It focuses on producing purposeless content: posts on networks without strategy, beautiful websites that don't convert, campaigns that are impossible to track...

Main Focus

Fast and scalable growth

Massive reach without specific objectives

Deadline for results

Short/medium

Long term (or never)

Based on data

Actionable metrics (CAC, LTV, activation)

Vain metrics (impressions, reach...)

Experimentation

Fast tests and constant pivots

Long and planned campaigns

Scalability

It grows without increasing costs proportionately.

It requires more budget, and it is non-refundable

Automation

Automated systems from the start

Manual and repetitive processes

Measuring ROI

Accurate tracking of every action

Difficult to measure accurately

Results

We measure our value in real-world results.

Appointment requests from Google in one year (Clínica Albareda)

1,048

ROAS on Google Ads (Laura Jové)

15x

Bookings per month (Laura Jové)

5x

Organic traffic (Clínica Albareda)

3.5x

Next step

What's your constraint?

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